Ellison introduces the AllStar SuperStar machine for Educators

by Ellison on November 9, 2009

New Shape-Cutter Offers More Affordability, Versatility and Compatibility

LAKE FOREST, Calif. (November 9, 2009) – Ellison, the world's leading manufacturer of award-winning hand-operated die-cutting equipment, is pleased to announce its latest shape-cutting machine for the education market, the Ellison® AllStar® SuperStar™ Machine.

Capable of cutting with every AllStar Die and most Sizzix® Dies (when Sizzix Cutting Pads and Platforms are used), this revolutionary new machine creates an amazing assortment of engaging hands-on activities and powerful reinforcing visuals – all for under $100 (actual MSRP $99).

“With the SuperStar, we’ve built a machine that educators can afford for themselves or easily obtain with a purchase order from their school,” said Kristin Highberg, Ellison Executive VP of Sales & Marketing. “Now every classroom can have their own SuperStar!”

At 12 pounds, the streamlined design of the SuperStar allows for a remarkably lightweight machine that can be easily transported between the school and home environments. And with Sizzix and AllStar Die compatibility, the SuperStar unleashes more design choices than ever for the teacher turned crafter, including everything from greeting cards, scrapbook pages, fashion and home décor elements to hands-on activities, themed bulletin boards, classroom decorations and much more.

The SuperStar also cuts many materials including cardstock, construction paper, decorator foils, fabric, leather, magnets, plastic shrink film, quilt batting, static cling vinyl and more.

The AllStar SuperStar Machine is available from Authorized Ellison Retailers and the official Ellison education website. For more information, please visit ellisoneducation.com.

About the Ellison Brand
Since the 1970s, Ellison shape-cutting systems have saved crafters and educators alike countless hours of time and relieved them from aching hands. The creative ingenuity of LaDorna and Bob Eichenberg has evolved from the Original Ellison LetterMachine®, the first-ever hand-operated shape-cutting machine to the current Ellison product line, which includes the Prestige® Pro, Prestige SpaceSaver™, Prestige Select, AllStar and RollModel™ die-cutting machines. Today, Ellison products are found in an estimated 80 percent of schools nationwide and are available for consumer use in scrapbook, stationery and craft stores around the world. More information can be found at ellisoneducation.com.

About Ellison Corporate
Since 1977, Ellison has been the leader in shape-cutting innovation and product development. Ellison manufactures and distributes the Prestige, RollModel and AllStar product lines and is also the manufacturer, distributor and retailer of Sizzix consumer shape-cutting equipment and ancillary products. Ellison empowers people to express their personal and professional creativity using its innovative products and is committed to continuing this tradition for generations to come. More information can be found at Ellison.com.



Media Contact:
Brian Harris 
949-598-8822 ext. 394 

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